The Literature Network - Penguin helps launch The Great Thames Read.(Penguin Books Inc., Oxfordshire Library Service )(Brief Article)

Penguin helps launch The Great Thames Read.(Penguin Books Inc., Oxfordshire Library Service )(Brief Article)

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From: M2 Best Books
Date: 20040331
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Penguin Books and the Oxfordshire Library Service launched the Great Thames Read in the UK with a steam boat trip along the River Thames for invited schoolchildren to promote Jerome K Jerome's 'Three Men in a Boat'.

The Great Thames read is a joint initiative between the publisher, New Book Mag, and library authorities inspired by the 'One Book, One City' idea pioneered in the US and bought to the UK by authorities in Bristol.

Penguin printed 5000 GBP2 editions of 'Three Men in a Boat' which are being sold in 120 ...

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