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THE HARD SELL ON SOFT DRINKS

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From: The Boston Globe
Date: 20050104
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AS UPTON SINCLAIR SAID: "IT IS DIFFICULT TO GET A MAN TO UNDERSTAND SOMETHING WHEN HIS SALARY DEPENDS UPON HIS NOT UNDERSTANDING IT." THUS IT COMES AS NO SURPRISE THAT RALPH D. CROWLEY JR., CHAIRMAN OF THE AMERICAN BEVERAGE ASSOCIATION, WOULD CLAIM THAT SUGAR-SWEETENED DRINKS DON'T CAUSE OBESITY ("FROM FOES OF SOFT DRINKS, AN EMPTY CASE," OP ED, DEC. 28). Crowley cites a study of 14,000 children finding that snack foods were not an important determinant of weight gain. However, this study was not specifically designed to examine sugar-sweetened drinks. He neglected to mention a study ...

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