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From: Chicago Sun-Times
Date: 19930906
Author:Dixie Farley
Ralph Waldo Emerson had his finger on the pulse of the American spirit in his 1841 essay "Self-Reliance." Trust thyself," he wrote. "Every heart vibrates to that iron string."
True then, true today. We Americans value taking charge of our own lives. But when it comes to medical self-testing, an independent spirit can be both a boon and a bane.
To manufacturers of home medical tests, consumer interest is a financial boon - roughly $667.7 million in sales in 1986. And that market should reach $2.2 billion by 1995, according to FIND/SVP, a New York market research firm. To consumers, the ...
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