Yesterday afternoon, I had an interesting conversation with a recent college graduate. I was surprised that he didn’t realize that marketing fluff had taken him in as much as it had. It all started because his so-called “smart phone” wasn’t working, but my cheap flip-phone was, so I told him the time, and he and I were waiting for the same bus (which was disgustingly late and, even worse, we got on the wrong bus, but that’s another story.) I mentioned that it was not surprising that ...
Updated 07-28-2024 at 04:48 PM by PeterL
A skill that is nice to have is the ability to tell the difference between hype and facts. People often say “Follow the money.” and that is one of the best methods for determining which is what. If you remember the bottled water campaign and followed the money before buying bottled water, then you would have learned that the campaign was from the marketing department of Nestles, and it had started shortly after Nestles had bought three bottled water companies in the U.S., so the ...
It is amazing how gullible humans are. This morning I noticed a guy rolling cigarettes with filters, and I almost laughed. That guy can almost be forgiven, because he was only about thirty years old, but filter cigarettes weren't popular until the 1950's, when they were hyped as safer. While most of the filters do remove some tars, they don't remove enough to actually make cigarettes safer, and there were some filters that were made of asbestos, which causes asbestosis and cancer. The marketing ...